Myntra’s M-Now is revolutionizing India’s e-commerce landscape by offering rapid delivery of clothes, shoes, and accessories within 30 minutes to 2 hours, initially in Bengaluru, with plans for nationwide expansion. This service builds on Myntra’s previous M-Express offering, responding to growing consumer demand for speed and convenience. Positioned alongside other quick commerce platforms like Blinkit and Nykaa Now, M-Now reflects the broader shift towards faster, more responsive shopping experiences. While quick commerce is gaining momentum, it has raised concerns from local businesses, particularly small kirana shops, about the impact on traditional retail.
Myntra’s M-Now: The Future of Shopping in 30 Minutes
